در 500 days of summer
Reinforcement is a method used to increase someone’s ( or an animal’s ) certain behavior, usually by giving a positive reward. For example, you give a treat to your dog when she follows your command. You keep giving her a treat whenever she follows the command to maintain her behavior.
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Imagine giving someone a reward to increase/maintain her certain behavior for days, weeks, months, years, or centuries. She would exhibit the behavior naturally.
In the movie, they are saying that pretty girls think that they can get away with treating others badly because of “centuries of reinforcement” they’ve got
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